Bounce Rate Tools

Bounce Rate Tools

Bounce rate explained variables which affect the overall usage of a website.  Here we are providing you with bounce rate tools so you can further get a handle on this issue and control it.  Each of these bounce rate tools should be used at different stages depending on when your site was built, how well your site is built, and how long it has been receiving traffic.  Be sure to take note if you should use a specific tool or not as spending time on certain tools may not help you.

Google Analytics

Google Analytics is the staple for website development.  There is many other tools which allow you to capture what the search engine does but since it is free, is widespread, and is generally fine for the majority of users.

Crazy Egg

This service allows you to make sense out of heatmaps which are placed on your site.  While it is true that Google Analytics has the similar function of Site Overlay this is a much more advanced tool.  This service is not free however depending on how much you value a heatmap will decide if it is worth your time and money.

ClickTale

Heatmaps are one thing but a video heatmap is another.  This service allows you to see exactly what a user is seeing in terms of where their mouse is, how far they scroll, how they interact with widgets and other applications, all while recording them.  While this is not recommended to be an end in usability tests, it does shed much light on exactly that.

Google Talk Chatback

Literally listen to what people have to think about your website.  Using the service will allow you to engage in conversations with people who view your site, therefore allowing you to ask them questions which will help you gauge usability.  This is great for a real time feedback if you are in need of a quick opinion from users who are too lazy to send you a written recommendation.

Survey Monkey

Survey Monkey is one of the largest survey systems available on the internet.  What sets this apart from the previous contributions is that some people may want to give you a written recommendation.  Coming up with questions might be hard if you do not know what you want answers to, but you can find recommendations from other webmasters or you can use 4Q

4Q

This is another survey based service which already has questions prepared for you.  While this service is basic, you do not have to take the time out of your day to decide what questions you should ask.

Ethnio

This system allows you to actually find participants to include in your survey.  Specifically, this site is great for usability testing and receiving feedback.  The only trouble is finding good participants who represent your sample may be hard to find. The previous surveys are more so designed for you to get an idea from visitors, but once you have done so, Ethnio is great for the post-evaluation.

Tell-a-Friend

If you are currently using an email referral system this may be for you.  Many companies spend thousands of dollars in order to have referrals sent to them, but you can do it for free if you already have been collecting emails.  This tool is specifically useful for people who want to capture the friends of existing customers.  Nothing in life is as effective as word of mouth which is why Tell-a-Friend is so useful.

Kampyle

One of the simplest ways to generate feedback to is give people a continual option of doing so.  Using this service is similar to placing social bookmarking icons on your website, but instead it will allow visitors to give you feedback on your site.  This is a great tool since it is easy to implement and functions like email.

Google Internal Search

If you have not included a Google Search button on your site you are missing out on potential gold.  It is recommended to use this tool as you will be able to see exactly what people are visiting your site for which will prompt you to write content to capture and capitalize on visitor interests.

Google Website Optimizer

Yet another tool developed by Google which captures visitors.  Using this tool allows you to deduce what variations your own pages would yield the best results.  The benefit of this tool is that it actually helps you decide how a visitor would spend their cash on you site, where to best place an email signup, and other options which can be customized.

Note: If you have any others please feel free to contribute.

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